Innovation & Marketing

INTA: World’s Preeminent Trademark Event to Be Held in Boston in May

The International Trademark Association (INTA), a global association of brand owners and professionals dedicated to supporting trademarks and related intellectual property (IP) of 7,200 members from 191 countries will host its 141st annual meeting from May 18th to 22nd in Boston.
Boston

The International Trademark Association (INTA), a global association of brand owners and professionals dedicated to supporting trademarks and related intellectual property (IP) of 7,200 members from 191 countries will host its 141st annual meeting from May 18th to 22nd in Boston.


More than 10,000 trademark practitioners, brand owners, and intellectual property (IP) professionals from over 140 countries will descend on Boston, Massachusetts for the industry’s largest gathering. It is the fourth time that the Association has hosted the event in Boston.

 

The keynote of the annual meeting’s opening ceremony on May 19th will be delivered by Michael Haddad, social entrepreneur and record-holding athlete. After Mr. Haddad became paralyzed from the chest down due to an accident at age six, he taught himself to walk again through his belief in “turning disability into distinctive ability” and changing inefficiency to high performance. This United Nations climate change champion will explain how he applies the same passion and determination into advancing sustainability causes around the world.

 

With more than 300 educational sessions, the annual meeting will dive into timely topics such as combatting counterfeits and piracy on the internet and other digital media — including reforms and best practices essential to winning the battle against online counterfeiting; incorporating artificial intelligence and other tech-based innovations into the trademark world; the importance of corporate social responsibility (CSR) and its impact on brand value; and examining data privacy and protection one year after the European Union’s General Data Protection Regulation took effect. In addition, speakers will explore complex legal ethics in trademark investigations, advertising and branding restrictions, maximizing diverse talent on legal teams, and much more.

 

Among the activities, registrants can sign up for Lunch and Learn session focused on professional development, attend an anticounterfeiting workshop, partake in a career development day designed for students, participate in diverse networking opportunities, and explore the massive exhibition hall. All activities will be held at the Boston Convention and Exhibition Center, except for the Grand Finale which will be at the Museum of Science, Boston, on the evening of May 22nd.

 

 “Hosting the annual meeting in Boston is appropriate for our field given that the city is known for nurturing great innovative minds and iconic brands,” said 2019 INTA President David Lossignol. “Registrants will undoubtedly embody the spirit of the city, by gaining new insights, best practices, and practical knowledge that will impact their important business decisions and professional goals.”

The annual meeting will draw trademark and other IP professionals from major corporations and law firms, as well as entrepreneurs, small and medium-sized enterprises, service providers, and government officials, including high-level officials from national, regional, and international IP offices.

 

In conjunction with this event, INTA will sponsor several CSR initiatives, including collaborations with Bikes for Kids, which brings meeting participants together to assemble bicycles for local children, and Dress for Success Boston, which will collect professional clothing items for women seeking employment.

 

More on INTA’s 141st annual meeting, including registration information, is available here.

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